What to Consider When Choosing A Car Color

CarMax ran a poll from 2017 to 2018 and discovered that the majority of the cars sold were black or white. Deciding on a car color is challenging—this is a big investment, so take your time before settling on an option. Here’s our guide on what to consider when choosing a car color.

Where You Live

Where you live may dictate the car color you choose. For instance, if you live in a warm climate, you may want to stay away from black, which will absorb the heat and make the car’s interior hot. As such, go for a silver or white—this way, if you leave your car to bake in the sun all day, you won’t fall victim to heatstroke when it’s time to drive home.


Safety is the number one priority when purchasing a new car, especially if you have a child or loved one to take care of. Therefore, choose a car that others can easily see at night and in bad weather conditions. The best colors for this would be yellow or blue. A white car in a snowstorm isn’t ideal, and the same goes for a black car driving at night. By choosing a car that stands out, it makes it far more noticeable to other drivers on the road, in any condition.

Personal Style

Your car is an extension of your personality, and the exterior should reflect that. With so many colors to choose from, it’s only natural to pick one that best suits your style. If you want to stand out in a big way, don’t shy away from more unique colors, such as lime green or metallic orange However, you can never go wrong with natural colors such as gray or beige.


Maintenance should also play a role in your color decision. If you’re someone who enjoys working on your car, then feel free to pick a color like black or red—marks and scratches stand out more on these exteriors, so it’s likely you’ll need to touch up the paint at some point. On the other hand, silver, white, and other light colors are easier to maintain. Needless to say, if you’re really set on a particular color, but worry about upkeep, an auto paint repair kit is sure to come in handy.

Before purchasing your perfect vehicle, remember to refer back to this guide on what to consider when choosing a car color.